177 of the World's top 500 companies have landed, why was Qingdao chosen by the world?

The 4th Qingdao Summit of Leaders of Multinational Corporations was held in Qingdao, with the theme of "Multinational corporations and China", attracting 416 leaders of multinational corporations. Among them, 146 are participating for the first time.

In modern times, transnational corporations have broken through the geographical restrictions of traditional economic development, promoted the circulation of capital, products, talents and technologies in the world, profoundly changed the trade structure, and become a key link in the wave of economic globalization. Over the years, Qingdao has always unswervingly promoted a high level of opening up to the outside world, actively cultivated and introduced foreign trade entities, and shared development opportunities with the world. It can be said that multinational corporations are important witnesses and participants of Qingdao's development.

As of the beginning of this summit, 234 Fortune 500 companies have invested in Shandong, and only in Qingdao, 177 companies with a total of 394 projects have landed. These high-quality foreign investment projects have injected strong impetus to Qingdao's economic and social development.

More and more industry leading enterprises choose Qingdao to invest in Qingdao, Qingdao's "magnetic effect" why is so strong? Perhaps we can get a glimpse of the Qingdao story from the following three multinationals.

Orix: with Qingdao common exploration area advantage

In March 2021, Orix Group, the largest non-bank financial institution and integrated financial services group in Japan, officially signed a cooperation agreement with Qingdao, marking the official settlement of its industrial operation platform headquarters project and becoming the first global 500 headquarters project introduced in Qingdao. "We really want to do something for Qingdao and become a hyperlink for industrial cooperation between China and Japan," said Liu Guoping, chairman of Orix China Industrial Holdings.

Under this expectation, Orix Group based on the needs of deep industrial cooperation between China and Japan, through the effective integration of the three tools of "finance + industry + investment", built a Sino-Japanese industrial hyperlink platform, upgraded the Japanese "international living room" in Qingdao and the new free trade "living room", based in Qingdao, radiating Jiaodong Peninsula, and driving the country to achieve deep industrial cooperation between China and Japan. In May 2021, the "China-Japan (Qingdao) Carbon Neutral Technology Innovation Forum" was co-hosted by Orix, providing a platform for in-depth exchanges between Chinese and Japanese enterprises and institutions concerned with carbon neutrality.

Liu Guoping said that a major reason for Qingdao to attract Orix is its superior resource endowment and location advantages, as well as the potential for sustainable development and late development.

From a geographical point of view, Qingdao is in the "double node" connecting the north and the south, connecting the east and the west, and in the "double cycle" with the domestic and international, and is also the main node city of the new Eurasian Land Bridge economic corridor and the strategic fulcrum of maritime cooperation. As the largest estuary along the Yellow River basin, Qingdao is also a sea channel for countries around the world to enter the central and western inland of China, with the function of internal and external two-way radiation.

In order to give full play to its geographical advantages, Qingdao has actively integrated into the national strategy of opening up to the outside world, built a free trade zone and a number of "international living rooms", formulated and implemented a series of policies such as the "Action Plan for Deepening Cooperation between Qingdao and the World's top 500 and industry leaders", and is committed to building a new highland of opening up to the outside world.

Cj: Thumbs up for Qingdao's business environment

In 1994, South Korea CJ Group invested in Qingdao to set up the first food enterprise; In September 2020, CJ restructured its food business in China and established CJ (Qingdao) Food Co., Ltd. as the China Food project headquarters, creating the first foreign enterprise to set up headquarters in Laixi City.

In the 29 years since it settled in Lacey, CJ Food has increased its capital 13 times, and the accumulated registered capital has reached 130 million US dollars. Li Chengjie, chief financial officer of CJ Food, said frankly: "The reason for the continuous increase in capital is not only from the attraction of the Chinese market, but more importantly, the" nanny "service of governments at all levels has given us the confidence to increase capital and expand production."

In the restructuring process of Xijie Food, the Laixi City Bureau of Commerce sent specialists to follow up the whole process, coordinate the opening of the "green channel", complete the relevant registration procedures of the enterprise within one working day, and successfully apply for bank loans, and get the key funds to ensure the development of the enterprise.

In addition, as a regional headquarters of multinational companies recognized by the Department of Commerce of Shandong Province, Xijie Food enjoys convenient policies in talent recruitment, entry and exit management, cargo customs clearance, financial support and other aspects. For example, in April this year, Xijie Food received a total of 1.486,600 yuan of headquarters enterprise recognition awards and corporate executives' personal income tax refund funds allocated by Lacey financial funds.

In recent years, Qingdao has successively issued the Guidelines for the Implementation of Incentive Policies for Promoting Foreign Investors to Invest in Qingdao and the Detailed Rules for the Implementation of Incentive Policies for Major Foreign Investment Projects in Qingdao, focusing on supporting industrial development, investment preferences, tax and fee reduction, finance and talent introduction, constantly optimizing the business environment and implementing a high level of opening up. It has created real favorable conditions for the settlement and development of foreign-funded enterprises.

Yoon Do-sun, global vice president of CJ Group, said, We will continue to expand the scale of our food industry in China, focusing on Qingdao. At the same time, as the chairman of the Korea Chamber of Commerce, I will also strive to encourage more Korean companies to invest in Qingdao." Encouraged by the excellent business environment, more and more multinational companies are investing in Qingdao like CJ Foods.


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