[Exploration live] Online and offline coordinated voice


【 Design Exhibition 】 Cultivate and develop new impetus

Chinese fashion showrooms are aiming to integrate the resources of excellent designers and display excellent design works to create an art space full of creativity and inspiration that integrates the beauty of fabrics. This space is a gathering place for excellent works and creative talents, as well as a source of new impetus for the growth and development of the industry.

[Exploration live] Online and offline coordinated voice

Work together online and offline to improve the exhibition effect and help exhibitors spread their brands. During the exhibition, the clothing industry media China Service network conducted a number of live interviews, focusing on a number of fashion activities, enabling the exhibition to spread the voice.

Professional anchors interpret the exhibits and trend information on the spot, and present the inspiration of brands and designers, so that massive audiences can fully understand the exhibition dynamics, and tap potential business opportunities through online interaction.

Integrated relying on the resource advantages of the whole industry chain, and 2024 China Shaoxing Keqiao International Textile Expo (Spring) held at the same site, 2024 Fashion Shaoxing continues to play a platform role,

through the China-Korea Fashion Creative Design exhibition, 2024 Fashion Design exhibition (spring) exhibition, to cultivate new impetus for the development of the industry and help the innovation and upgrading of the fashion industry.

A series of activities, such as fashion show, business docking, exploration live broadcast, design exhibition, will jointly play the colorful preface of 2024 fashion Shaoxing,

and the weaving of people and frequent orders will cover the Medal of honor for the first day. In the next 2 days, this record will continue to write, let us witness the grand occasion together.

Suzhou embroidery silk poetry interpretation of fashion designer LAN Yu with fashion dialogue with the world

Like a dream, will enter the wine, full house...... Dresses named after Ci brand names stand in the exhibition hall one by one. The Lanyu Fashion Art Exhibition, which opened in Beijing on the 6th, combines Suzhou embroidery,silk and fashion art to weave a poetic and colorful dialogue at the National Art Museum of China.

Currently serving as a visiting professor at Beijing Institute of Fashion Technology, LAN Yu has presented her works at international fashion weeks such as Paris, France and New York, USA. She has built a bridge between Oriental culture and the world with her representative design vocabulary.

The exhibition is divided into two parts: Suzhou embroidery and fashion, bringing the audience a cross-border fashion feast. Su Embroidery section focuses on the designer LAN Yu, as the fifth generation of Su embroidery family,

and her mother, LAN Tanghua, the successor of Su embroidery, jointly presented 11 pieces of Su embroidery and Su embroidery installation works; The fashion section showcases 22 modern clothing works created by LAN Yu in recent years,

which take ancient Chinese poetry and paintings as the creative source, and integrate the traditional craft of Suzhou embroidery with modern fashion design, reflecting the combination of tradition and modernity.

The reporter saw on the scene that the designer took ancient Chinese poetry as the theme to create fashion art works such as "Doubt is the Milky Way falling nine days" and "Peach Blossom Burning its brilliance".

Through the fashion art shaped by non-heritage crafts such as Suzhou embroidery, pile brocade and velvet flower, the designer interpreted the life attitude of "picking chrysanthemi under the east hedge, leisurely seeing Nanshan",

"I am born to be useful. The spirit of optimism that comes back to life. Between the ancient poetry and the graceful gauze, a new time and space of beauty is displayed, allowing the audience to enjoy the beauty of Chinese writing, painting and silk.

Wu Weishan, director of the National Art Museum of China, said that in recent years, Sino-foreign cultural exchanges have shown a booming trend, and the pace of Chinese culture from "going out" to "inviting in" has been increasing,

forming a number of cultural exchange brands with Chinese characteristics and international influence. LAN Yu's fashion design has become a successful case of dialogue and exchange with contemporary Western counterparts, which allows us to see the "living" silk culture, the endless Chinese culture, and the beautiful fashion culture.

Jia Ronglin, president of the Beijing Institute of Fashion Technology, pointed out that fashion as an art of walking, the key lies in "timing". The so-called "time" is new every day.

Lanyu has always been based on the fertile soil of Chinese culture, not only draws innovative strength from the excellent traditional Chinese culture, but also shows Chinese contemporary fashion art on the world stage with a broad international perspective, and exchanges and dialogues in the multi-dimensional context.

"Poetic Beauty - LAN Yu Fashion Art Exhibition" is organized by the National Art Museum of China and the Beijing Institute of Fashion Technology, and will continue to show until May 13.

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