"The M1 electric vertical take-off and landing vehicle successfully made its first flight in October 2023, which is China's first self-developed and domestically produced 2-ton electric vertical take-off and landing vehicle.
It has realized localization in the three core aspects of electric system, flight control system and composite material, marking a milestone breakthrough for Chinese enterprises in the localization of the track."
'It uses pure electricity and doesn't need a runway,' Mr. Liu said. It can realize intelligent and fully autonomous flight without the need for a pilot; The 5-seat manned design can efficiently fly 250 kilometers and reach a cruising speed of 200 kilometers per hour; It has the characteristics of low carbon environmental protection, low noise and high safety.
"In the future, M1 will mainly be used to solve the demand for short-distance air travel within and between cities, reducing the driving distance of 2 to 3 hours to 15 to 30 minutes." Liu Xingyu said.
"eVTOL is a technology-driven revolutionary transportation product and an industry representative of new quality productivity." Yue Tingting, vice president of Yufeng Future, said that as a "chain master" enterprise,
the company adheres to the road of independent research and development and national production, which brings about the upgrading of the domestic aviation supply chain, domestic substitution of key components and new energy transformation, and is also the only way for the high-quality development of Chinese brands."You can imagine that by 2035, maybe we'll look up and see as many airplanes as we see electric cars on the road today." Liu Xingyu said confidently.
Tradition and innovation coexist
On the stage of China Brand Day, emerging brands show their edge, and the figure of "time-honored" brands is also indispensable.
This year, Bright Food Group will unite with its sugar and Wine Group, Bright Dairy, Bright International, Merlin Shares and other nearly ten subsidiaries, as well as bright brand cold drinks, White Rabbit, Merlin can and many other brands, to jointly demonstrate the innovative vitality of time-honored brands.
The media group came to the Yimin Food Factory of Bright Food (Group) Co., LTD., which is the research and development and production of bright cold drinks. Into the factory, a cool breath hit the face, workers are busy producing a variety of flavors of cold drinks.
In the dazzling array of products, we noticed a classic product that has only tasted vanilla for decades - snow ice brick. This cold drink, which carries the memories of generations, has attracted attention this year by introducing new chocolate and coconut flavors.
According to Zhang Nan, general manager of Shanghai Yimin Food No. 1 Factory Co., LTD., Snow ice brick, as the signature product of Guangming Cold Drink, has been selling well for 60 years.
This classic cold drink has won the love of countless consumers with its unique taste and quality. However, with the development of The Times, consumers' demand for cold drinks has become more and more diversified. In order to meet this market demand, Bright Cold Drink decided to maintain the classic vanilla flavor on the basis of flavor extension.
"We chose chocolate, the 'most popular' flavor, and coconut, which has been popular in the market in recent years, to develop new products." Zhang Nan told reporters that after repeated research and development and testing, the two new products were finally successfully listed and quickly won the recognition of consumers.
During the visit, the reporter also learned about the strict standards of Bright cold drinks in research and development and production. The company adopts advanced production equipment and technology to ensure that every cold drink meets the high quality standards.
At the same time, the company also pays attention to the selection of raw materials and quality control to ensure that the taste and quality of cold drinks are consistent.
According to the relevant person in charge, in recent years, Bright Cold Drink has never stopped the pace of innovation and the pursuit of excellence, determined the "bright brand + Xiong Xiaombai" double brand dual positioning model,
and constantly tried to co-brand cross-border cooperation: The United States Film Qi Tian Dasheng, the Great Conference site of the Communist Party of China linkage of a number of products, through cooperation with red attractions,
tourist venues, theaters, Shanghai local products into more consumer scenes; Xiong Xiaobai brand IP fancy joint name, together with Tomorrow's Ark and other broken circle two yuan, designed 3D three-dimensional ice cream with both sides IP shape, launched a joint gift package including customized peripheral limited sale.
Zhang Nan said that the "double brand" strategy effectively covers more and more diversified consumer demand, strengthens the differentiated competitive advantage in the market, and locks in a broader market share.
In addition to the innovation and upgrading of the product itself, Zhang Nan introduced that in recent years, the Nanjing Road Big white rabbit happy time amusement park flash flash, the Bund's "feeling,
taste, 70 right burning" time memory theme flash store, Yu Garden's "72 years of time story" has been highly evaluated, awakening consumers' feelings and memories, and also refreshed the brand image, driving sales transformation.
