As a fashion editor who loves suspense, my favorite thing to watch is a mystery show with a strong shape.
Fashion and suspense have always been the most exciting match, from the bright Rita in Mulholland Drive, to the elegant Christine Redfern in Sin in the Sun, to the Instagram-worthy murderess Villanelle in Killing Eve, which I watched with a thrill, one second for the mind-burning plot, The next thing you know, it could be that beautiful dress.
Unexpectedly, the 2021 spring/summer Milan Fashion Week, Ferragamo's show actually brought a fantastic texture of suspense film.
The short was directed By Luca Guadagninos, whose previous film Call Me By Your Name is one of his favorite films of recent years.
But this time, he chose a different style, taking inspiration from the films of Hitchcock, the master of suspense.
The classic "McFfin" approach of Hitchcock's films, that is, the things that the characters think are very important but are really vague and ambiguous, is also on display in this short film.
All the characters in the film seem to be searching for something intangible, walking through the mountains and forests, or hurrying between modern buildings and classical buildings.
The fast-changing scenes, the alternating Spaces of light and dark and the frequent reverberating footsteps easily bring people into the suspense atmosphere. In order to get the best audio-visual effect, Luca also specially found the authoritative domestic music producer B6 to produce the soundtrack.
And the most attractive is that nearly 10 minutes of film, Ferragamo brought us dozens of sets of high-level modeling, each frame of screenshots, can be directly used as mobile phone wallpaper.
Ferragamo's signature elements and pieces are everywhere, such as F-heels, the Gancino logo and bows...
The aesthetics of Hitchcock's films and the language of Luca's camera, traveling through time, combine just right.
In terms of architecture, for example, this overhead shot is a clear nod to the United Nations headquarters featured in Hitchcock's North by Northwest.
Both climactic scenes in the short feature stairs, which are the most common imagery in Hitchcock's films.
On the other hand, there is color aesthetics.
Hitchcock's color requirements for clothing are almost harsh, and Edith Head, a costume designer who has worked with him for more than 30 years and won eight Academy Awards for best costume design, said: "Although the costume design in Hitchcock's films is beautiful, it is always for the script and plot." He uses color like an artist does, one color to express a mood."
Like Hitchcock, Paul Andrew is also a master of color, and the gorgeous, surreal colors in the film come from Ferragamo's new Spring/Summer 2021 collection, which was released yesterday morning.
Paul Andrew said: "While stuck at home this spring, I revisited Hitchcock's classic blockbusters such as The Thief, The Birds and Vertigo. In the past, watching those films was like being in a strange, surreal world. But during the period of home isolation, the experience of watching the film is completely different, as if 'real life'. Because suddenly, 'real life' itself seems so strange and unreal, and has a strange beauty."
First, many of the colors in the collection are inherently superior.
Generally speaking, the less saturated the color, the less emotional impact on people, the more advanced it looks.
For example, Tippi Hedren has a memorable green coat in the Hitchcock film "The Thief," and "HedrenGreen" appears in the form of a suit in the new series.
