Auto Home "New Energy Challenge" Chongqing station kicked off, multi-format enabling to create a "look and choose to buy" new gameplay!


On November 26, the Auto Home "New Energy Challenge" was successfully held in the "Auto Home Space Station" of Qibo Center in Yubei, Chongqing.

"New Energy Challenge" is jointly created by Auto Home Forum and "Auto Home Space Station", through online and offline two-way interaction, to create fun, practical and user interests in one fun activity, to provide consumers with one-stop test drive, car purchase experience, the event site attracted many users to visit the experience.

The "New Energy Challenge" of Autohome takes new energy as the core. Users can participate in the activity "Find a ride" online, share the content of picking up the car, and get graded car purchase subsidies;

Successful groups can participate in offline fun challenges to win more subsidies. Car home Forum combined with the new retail business, play the head KOC quality production capacity,

the online series of car owners column "Space Station owner said", the main real owners, real experience, ground content tone, invite real owners to the "car home space station" store experience, combined with different owners' perspectives to produce a series of content columns,

Provide users with real and comprehensive car purchase information and car selection decisions, and enhance the influence of "car home Space Station". Users participate in multiple scenarios and the whole process, creating a new experience of online and offline car buying.

During the event, the car home App released the new energy challenge event, users in Shanghai, Guangzhou, Chengdu, Chongqing, Haikou, Suzhou can buy a car online, the success of the group can receive 1000 yuan car purchase gold, to the local "car home space station" use, after the purchase of the car in the car home forum to share the car picking up experience, you can also receive more benefits.

At the same time, users who participate in the preliminary competition during the activity cycle will have the opportunity to obtain a car purchase gold of 10,000 yuan.

The first grand final of the "New Energy Challenge" was held in Chongqing, and the competition project was a fun driving project challenge, setting up two parts of "impossible side" and "impossible Moose". The "impossible side" link is limited to 2 minutes per person, the driver needs to idle and reverse, the whole time is not allowed to step on the accelerator to stop the car in the white line, and can not touch the balloon pier before and after.

According to the score of the competition, the top five entered the final "impossible Moose" link, in this link, each player drove from the "car home space Station", according to the route of the challenge,

the back of the vehicle fixed a full cup of water, after completing the route according to the remaining water in the cup is ranked. At the competition site of Chongqing Station, the first, second and third prizes were awarded, and the first prize won 18,888 yuan.


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