In this era of surging national tide, the post-90s and post-00s have become the main force of national tide consumption with their love for traditional culture and quality of life.

According to the "National tide Brand young Consumption Insight Report" released by Xinhuanet, 74% of national tide consumption is contributed by young post-90s and post-00s, and in Dewu, this proportion is as high as 87%. This is enough to show the young people's love for the national tide.

Dewu, as a world famous trend online shopping community, is the gathering place of young people. Here, young people who love domestic goods will buy domestic goods and expose domestic goods as a new way of life, take the community as a position, and actively spread the national tide culture, highlighting a strong sense of national pride. Young consumers in the Dewu community pay attention to the cultural and emotional value of goods, and Guochao products are deeply loved by them because of the strong traditional culture and value behind them.

In order to penetrate into the young circle, many national tide brands will be the first position of new products. Through the sale of new products in Defu, they break into the young circle, break through the original product line, consumer groups and brand culture, and achieve the brand's own "broken circle".

These national tide brands have opened up young trend product lines in the goods, and through the new ways that young people love, such as cross-border "novel" co-branding, they quickly gained a large number of fans after 90 and 00, and found a place in the middle of young consumer groups.

According to the "Guocao brand young consumption Insight Report" shows that the post-90s and post-00s value quality most in consumption, while paying attention to the level of appearance, scientific and technological innovation and emotional value, even beyond the "cost performance".

As a trend online shopping community, Dewu has moved a group of young people through its insistence on quality. Since its inception, Dewu has attracted a large number of loyal users by helping young people understand, obtain and share beautiful things with happiness and pleasure, as well as high-quality goods.

As a high-quality product integrated with traditional culture and current fashion life, it has become an important commodity category, covering shoes, clothing, digital, bags, watches, beauty, accessories and even artworks, fully meeting the diverse and individual needs of young people.

Zhang, a post-90s man from Wuhan, is already the father of a six-year-old child. He began to use the Dewu APP when he was in college, and witnessed the continuous enrichment of the categories of goods on Dewu, from fashion shoes, fashion clothes to watches and bags, and then to fashion games, accessories, cosmetics, digital, home, and so on.

Now, through the Dewu APP, he can not only meet his daily consumption needs, but also likes to buy fashion equipment for his wife and children. This is an epitome of how Dewu APP has won the trust of more and more consumers.

Dewu APP allows users to understand and share beautiful things with happiness and pleasure through the community, and e-commerce helps users to obtain diversified quality goods, becoming a representative of a new e-commerce platform, and at the same time, the innovative transaction process of "first identification, then delivery" and strict quality control mechanism are guaranteed, and the young generation is circle with strength. In the future, Dewu will continue to uphold the original intention of "helping young people get beautiful things", promote the innovative development of national tide culture, and link consumers and brands with better services and products.