Korean brand clothing can be favored by consumers in a short period of time, of course, it has its attraction. Some of the elements that increase the attractiveness of Korean clothing also make Korean clothing shine.

The diversity of Korean clothing is a new element.

In recent years, South Korean clothing has changed the past to the outside world's single impression, to diversified development, the traditional national style and the world fashion trend cleverly combined, or dignified or avant-garde, or low-key or exaggerated, a variety of styles have wonderful. Professional suits often worn by South Korean professional beauty reflect dignified style, influenced by some Western professional suits in style design, but still maintain the traditional delicacy and elegance of Korean clothing in material and workmanship, such as a small corsage or bow on the chest, and a lovely breath in the elegant attire, which is very in line with the temperament of South Korean beauties. The avant-garde and exaggerated design is also common in Korean clothing, such as the unconventional asymmetrical design is a typical style in Korean clothing, the single shoulder design of the bare shoulder and the asymmetric skirt hem are the best performance of diversified fashion elements in the "Korean wave".

Good at showing color change Korean clothing is good at showing color change, which alone has been able to win the favor of a large number of young people.

However, the characteristic of Korean clothing is not simply stacking a variety of colors, but is very good at expressing the three-dimensional sense of clothing through the combination of colors and the contrast of light and dark.

Therefore, wearing Korean-style clothes, the fun of matching and the resulting different effects will surprise you constantly.

Like an ordinary camel top, the lower body with apple green pants, is definitely an alternative color matching scheme; You can also coordinate the camel coat with the same color brown pants to create a cool image, if you feel that it is not bright enough, wear a colorful necklace around the neck, the effect is equally outstanding.

In addition, in this year's popular Korean clothing, you will rarely see them in a large area of the fashion industry pink, bright yellow and other colorful colors to wear on the body, but another way, only these colors as embellishment, full of personality at the same time can lead another fashion. The attraction of Korean clothing is that it is exaggerated to publicize personality, fashion is not alternative, suitable for various occasions. For example, the design of pants can be shockingly wide pants, or tight pants that wrap the curve, look exaggerated, but wear a different flavor. Even an ordinary wash jeans, but also in the hands of Korean designers to play out another style of pattern

. It is said that this year, it is very popular in South Korea to use special pigments to paint flowers or abstract patterns on the buttocks, waist and bottoms of ordinary jeans, whether it is paired with plain or floral tops, it can show full personality dress taste. According to statistics, as of 2005, 41 kinds of Korean clothing brands have entered the global clothing market, 70% of which have entered the Chinese market. Although in China, South Korean clothing in the hearts of consumers less affinity than the French, Italian, American brands, but there is no doubt that China has become an important consumer market for South Korean textile and apparel. In addition to the advantages in clothing style design and fabric level, a great advantage of Korean enterprises to enter China is the foundation of Korean culture. The increasingly stable hot air of the Korean wave has played an extremely important positive role, paving the way for the entry of Korean goods. At present, South Korean clothing manufacturers are mainly entering China in three ways, that is, directly entering the market, using export licenses and setting up production bases.

The first, that is, Korean businessmen enter China in the form of sole proprietorship, which are mostly brands with high technical level and product quality;

The second is to enter China from the commercial circulation field in the form of opening chain stores and specialty stores.

The third is to seek partners in China, set up production bases in the form of joint ventures, and take advantage of the advantages of the two countries, such as South Korea's higher level of clothing design and China's cheap labor and land prices, and make use of preferential policies in development zones to achieve complementarity.

Korean costumes were initially influenced by Chinese costumes of the Tang Dynasty. In this regard, there is a record in the history books: "dress etiquette, life, and China." During the Tang Dynasty, Silla and Tang Dynasty had very close exchanges, and the characteristics of Korean clothing were almost identical to those of Tang Dynasty. The development of Hanbok individuality began in the middle Joseon period. Since then, Hanbok, especially women's wear, has gradually developed into high-waists and skirts, and the difference between Hanbok and Chinese clothing has gradually increased.

However, important gowns such as official clothes and court clothes still continue to have more Chinese characteristics. During the Korean War (1950-1953), Western clothing entered South Korea. By the 1960s and 1970s, due to the accelerated pace of life and work, people felt that Hanbok was too cumbersome and inconvenient to wear, so the user was greatly reduced.

However, hanbok has been revitalized by enthusiasts who have been actively promoting hanbok and designing a style that fits The Times and is easy to wear. Korean clothing culture includes traditional Korean clothing and modern Korean clothing. Hanbok is the traditional clothing of the Korean nation that evolved from ancient times to modern times. It is elegant and tasteful, and it is also one of the excellent traditional culture of Korea.

Generally speaking, the lines of Hanbok have the beauty of curves and straight lines, especially the short tops and long skirts of women's Hanbok are thin and thick, dignified and leisurely. Men with trousers, jackets, vests, waistcoats show a unique taste.

White is the basic color, which varies according to the season, identity, material and color. In special ceremonies such as marriage, ordinary people also wear gorgeous clothes and jewelry. Hanbok, which is more practical, is also popular. During the Joseon Dynasty, with the consolidation of Confucianism, people began to attach importance to formality and etiquette in dress

. In the Joseon Dynasty, the daetux was a ceremonial dress. The dress is also called the dress, wearing the crown. Wear a tiara. Mianbu is worn during festivals such as Jongmyo and Sajik, or during festivals such as Jeongchu and Winter solstice. Hanbok cannot be mentioned without mentioning that the Asia-Pacific Economic Cooperation leaders' Summit was held in Busan, South Korea in November 2005, and South Korea specially produced Hanbok for the leaders attending the meeting. According to reports, the color and pattern of each Hanbok are selected according to the theory of Yin-yang and five elements, and each represents different meanings. For example, yellow, green, red, black and white represent the five directions of east, south, west, north and middle, as well as the five elements of gold, wood, water, fire and earth. In terms of patterns, the makers chose green pines, bamboo, clouds and peonies. The green pine and bamboo represent unwavering will and a gentleman's demeanor, while the clouds and peony symbolize detachment from the world and splendor. Historically, Hanbok was a popular garment for Korean residents, but today it is hard to see it on the streets. The reason why Koreans do not wear hanbok is because the pace of modern society is accelerating, and traditional hanbok is relatively complicated to wear and inconvenient to do activities.

However, this elevated the Hanbok and made it a formal dress for important festivals. In the hearts of South Koreans, wearing hanbok on formal occasions has become a norm, and if a younger generation violates it, the elders will not accept their "greetings."

People who do not wear Hanbok on the street during the Chinese New Year holidays are also called "rude and impolite" by strangers. Because of this, no matter where Koreans live, Hanbok has a special symbolic significance in their minds. Hanbok is a traditional Korean dress, elegant and tasteful. In modern times, it was replaced by western clothing. Only wear it on holidays and special days. Women's traditional clothing is short blouse and wide skirt, looking very elegant; men with pants, short jacket, vest, waistcoat show unique taste. White is the basic color, which varies according to the season, identity, material and color.

In special ceremonies such as marriage, ordinary people also wear gorgeous clothes and jewelry. Hanboks, which increase practical life, are popular.

In the Joseon era, with the consolidation of Confucianism, dress also began to pay attention to form and etiquette. In the Joseon Dynasty, the daetux was a ceremonial dress. The dress is also called the dress, wearing the crown.

Wear a tiara. Mianbu is worn during festivals such as Jongmyo and Sajik, or during festivals such as Jeongchu and Winter solstice. The princess put on a big dress.