Shenzhen Longgang Competition's Economic Attraction and Gold Attraction

As a passionate match that caught the attention of fans nationwide, tickets for the final of the China South Korea men's football match were sold out within a day, attracting about 40000 fans from all over the country to gather in Longgang.

The competition gathers popularity, attracts attention, and also attracts gold. For a while, the Chinese and South Korean men's football final has attracted widespread attention and discussion online, driving the rapid growth of consumption in various fields such as hotels, catering, and retail in Longgang District offline.

With the support of the activity of "Enjoy discount with ball tickets", the hotels in Longgang Central City are almost full. The occupancy rate of many hotels, such as Yabang Langyue International Hotel, the Pearl River Crowne Plaza Hotel and Manxin Hotel, is 100%. The occupancy rate of Beihai Rice Hotel, which is a little far from the Universiade Center, is also 70%.

During the competition, the Shenzhen Zhonghai Kaili Hotel, located adjacent to the Shenzhen Universiade Center venue, experienced a surge in passenger flow. The hotel manager introduced that the hotel has prepared exclusive room and meal discounts for World Cup qualifier fans, and also provides value-added services such as free parking. On the day of the competition, the hotel occupancy rate reached 100%, and the retail growth of catering exceeded 30%, driving consumption of over 300000 yuan.

The influence of the competition also radiates to surrounding hotels. As a local five-star hotel in Longgang, Shenzhen Yabang Langyue International Hotel is fully booked. The hotel data shows that on the day of the competition, the hotel occupancy rate reached 100%, driving consumption of 100000 yuan. At the same time, due to the linkage benefits brought by the competition, the Yabang Langyue International Hotel has specially opened a tea break delivery service, bringing selected handmade tea breaks from the hotel to the competition venue, providing one-on-one services for private rooms on the venue, and ensuring a good viewing experience.

With the arrival of a large number of fans, various service industries such as catering and retail have also experienced a surge in passenger flow. "The overall passenger flow of the mall increased by about 30% compared to last Tuesday, and the consumption of catering increased by 20% to 40% compared to last Tuesday." The dinner time dining at Xinghe COCO PARK, located along Longgang Avenue on Line 3, is very popular. The person in charge of the mall said that the flow of people coming to watch the game has greatly stimulated the nighttime consumption of the mall.

The "cultural and sports highland" ignites regional vitality

Event setup, economic performance. Holding major sporting events is a catalyst for showcasing the city's image, enhancing its overall competitiveness, and promoting its comprehensive progress. The landing and hosting of international high-end sports events have attracted the attention of various regions to Shenzhen. Behind this is the dedication and dedication of Shenzhen and Longgang District to provide event services and become good hosts.

It is reported that this competition is hosted by the Asian Football Federation, jointly organized by the Chinese Football Association and the Shenzhen Municipal Bureau of Culture, Radio, Television, Tourism and Sports, and co organized by the Longgang District People's Government. Among them, Longgang District has established a leadership group for event territorial support, linking 18 departments including cultural and sports, public security, traffic police, streets, communication, power supply, water supply, subway, etc., to ensure the orderly setting of detention points, surrounding traffic control, import inspection, subway support, and other work.

For the convenience of fans to quickly and orderly disperse, Shenzhen East Bus will operate a subway connecting line after the game, which will directly reach the "Shenzhen East Hub" Universiade subway station, assisting fans in conveniently taking Shenzhen Metro lines 3, 14, and 16 for their return journey.


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