How to enlarge and strengthen the badminton industry through breaking the circle and integration? Recently, under the guidance of the Chinese Badminton Association, the Chinese Enterprise Sports Association and the Jiangshan People's Government sponsored the 2023 Jiangshan Badminton Industry Development Roundtable held in Jiangshan, Zhejiang. Representatives from all walks of life jointly explore new paths for the development of badminton industry and promote its development.

After the Asian Games in Hangzhou, how to seize the opportunity to develop national fitness and promote industrial upgrading? This is an important subject for Zhejiang. Jiangshan, "the hometown of national badminton", is taking the lead in discussing and breaking the theme of badminton.

It is reported that Jiangshan is one of the most important badminton production agglomeration areas in China, the output accounts for nearly two-thirds of the national total output, badminton production and supporting enterprises 55, related employees more than 20,000. As early as 2004, Jiangshan has listed the badminton manufacturing industry as one of the six key industries to support and develop. In 2022, the local badminton output reached 180 million, exported to all over the world.

The holding of the Hangzhou Asian Games has vigorously promoted the national fitness, but also promoted the people's attention to health, which has played an important role in promoting the vigorous development of badminton, and also created good conditions for the development of badminton industry. Representatives of the participating enterprises said that they will increase scientific research and investment in science and technology, improve product quality, and enhance market competitiveness, especially to enter the middle and low grade to the middle and high-end, and enhance the core competitiveness of the market.

Liu Fengyan, director of the former Table tennis Badminton Management Center of the General Administration of Sport of the State, believes that it is necessary to use the advantages of the industrial base to vigorously introduce or cultivate all kinds of high-standard and influential badminton events, so as to achieve positive interaction and complement each other between the sports manufacturing industry and the sports competition industry. Zhejiang University City College professor Guo Qing put forward that "the core of the sports industry is sports competition", she pointed out that Jiangshan should hold more "net celebrity" badminton events to drive the badminton industry out of the circle. At the scene, badminton world champion Wang Lin also issued an initiative: "Let the people more participate in badminton, and look forward to more high-level badminton players in Jiangshan competition and preparation."