Dalang clothing brand unveiled at the 2024 Spring/Summer Milan Fashion Week

Longhua Big Wave brand Loora PWD Rolla code unveiled at Milan Fashion Week Spring/Summer 2024

From September 19 to 25, the 2024 Spring/Summer Milan Fashion Week in Italy will arrive as scheduled. Loora PWD, a clothing brand from Dalang Fashion Town in Shenzhen, China,

and designer L WANG have become the focus of fashion with their unique charm. The presentation took place in the more than 300-year-old Palazzo Serberoni in the heart of Milan.

Loora PWD is a haute couture fashion brand originating in China, renowned for its unique design concept, exquisite craftsmanship and excellent quality. The brand has been adhering to the persistent pursuit of nature, environmental protection and sustainable development, and perfectly integrates innovative functions with fashion.

There is a saying in China - "Chinese women look at Shenzhen, Shenzhen women look at big waves." Longhua District of Shenzhen Dalang street is known as China's most fashionable block, at present Shenzhen Dalang fashion town has settled more than 700 fashion and supporting enterprises,

gathered a number of domestic excellent high-end women's head enterprises, headquarters base, is China's fashion industry benchmarking industrial cluster area.

In addition, it has China's top professional show, providing the latest product display platform for Longhua clothing enterprises and outstanding designers at home and abroad.

Today, Dalang is fully planning the high-quality development path of Dalang Fashion town, building China's fashion culture communication center and China's fashion women's dress headquarters base, and "building a world-class fashion town".

The Loora PWD2024 Spring/Summer women's fashion show at Milan Fashion Week is undoubtedly a stunning visual feast, from the theme selection to the interpretation of models, from the stage design to the publicity program,

Loora PWD has demonstrated its unique insights and persistent pursuit of fashion. We believe that in the near future, Loora PWD and Shenzhen Dalang will continue to lead the fashion trend and bring us more elegant and innovative masterpieces.

At this press conference, Loora PWD presented a series of eye-catching new products, highlighting the brand's characteristics and fashion charm. The theme of this season's Loora PWD Spring/Summer women's collection is "Reinvention - A Tapestry in the Moonlight",

inspired by the collision of traditional and modern Chinese culture. Through the use of a series of fashion trends, such as retro, futurism, minimalism, the designer combines the classic and the avant-garde perfectly.

At the same time, the brand's design elements and fabric characteristics also add a lot of color to the new season, with light chiffon, silks and vibrant pure cotton, supplemented by bold color matching and delicate tailoring. The collection is full of romance and poetry.

In terms of model interpretation, Loora PWD through the strict selection and professional training of more than 200 models from all over the world, finally determined 24 models to perform 48 sets of couture clothes.

On the runway, they confidently showed off the elegance and avant-garde of their new collections. Whether it is gorgeous dresses, simple everyday wear or unique accessories, the models give life and story to make people fall for it.

In order to ensure the influence of this fashion week, Loora PWD promoted through multiple channels. From social media to fashion magazines, from offline events to online live streaming, the brand showcased the charm of the Spring/Summer 2024 women's collection in a full range.

The promotional content covers the creative ideas of the featured designers of the new collection, as well as the history and culture of the brand. Loora PWD has successfully attracted the attention of fashion lovers from all over the world through a variety of publicity methods to maximize the publicity effect.

In general, the Loora PWD2024 Spring/Summer women's fashion show at Milan Fashion Week is undoubtedly a shocking visual feast, from the selection of the theme to the interpretation of the model,

from the stage design to the publicity program Loora PWD has demonstrated its unique insights and persistent pursuit of fashion. We believe that in the near future, this high fashion brand from China will continue to lead the fashion trend and bring us more elegant and innovative masterpieces.

Loora PWD design director L WANG said to the media, heaven and earth have eternity, this body no longer. Life can not be repeated, but life can be rebuilt. Perceive the rich power contained in the free vision of contemporary urban women:

bold and fearless, self-breakthrough, and determined to change uphold the self-characteristics of modern women, all women have their own understanding of beauty and sexiness, and all women are pure, independent and free. Combining Eastern aesthetics and Western romance, we use design to restore romance and beauty, and to restore female power. This is the design philosophy of our brand.