In order to allow tourists to enjoy a comfortable holiday


Go to your favorite city to listen to a long-awaited concert and enjoy the spiritual resonance; Enjoy the unique cultural exhibitions in the historic city to explore the cultural connotation; Follow the film and television drama "punch card" location,relive the touching plot...

In order to meet the "May Day" small holiday, many tourists have already planned a colorful itinerary and are fully looking forward to the moment of departure. A series of high-quality and distinctive cultural products not only provide tourists with a variety of travel choices, but also inject rich spiritual nourishment into the journey.

In order to allow tourists to enjoy a comfortable holiday, various places have launched wonderful cultural travel activities in combination with their own regional characteristics. Hainan carried out the "air tickets as tickets" tourism consumption voucher issuance activities,

to bring real benefits to tourists; Gansu Tianshui malatang effect continues to be "hot and hot", the local upgrade "pet powder" mode, let the taste buds dance with enthusiasm; Harbin, Heilongjiang opened a different kind of art style, library, group art hall and other public cultural places services do not close.

Centering on the theme of "Happy Visit to Shanghai", during this year's "May Day", the Shanghai Municipal Culture and Tourism Bureau plans to launch nearly 180 cultural and travel selection activities in eight major sectors,

including cultural exhibitions, art exhibitions, operas, music parties, and food festivals, to create a full and pleasant holiday experience for tourists and show the unique cultural charm of Shanghai.

Zhang Xiaoding, general manager of the Shanghai Grand Theatre, said in an interview that during the "May Day" period, the three theaters of the Shanghai Grand Theatre will be in full operation, both classic plays and sometimes immersive plays favored by young people,

in order to meet the diverse needs of the audience. "So far, more than 98 percent of tickets have been sold for the hit show, and we expect 9,000 audience members to enter the theater this holiday season to brighten up the holiday life with a good performance."

Industry experts pointed out that since the beginning of this year, the demand and supply of the national performance market are booming, and popular activities such as dance dramas, dramas, concerts and music festivals continue to heat up,

attracting a large number of audiences. It is worth noting that more and more young people are willing to travel to a city for a performance, which has become a new trend.

The prosperity and development of the performance market has further stimulated the consumption growth of local tourism, transportation, accommodation, catering and other related industries, and played a positive role in promoting the integrated development of culture and tourism.

With the rise of the national trend and the continuous heating up of "cultural and Bo fever", in recent years, traditional culture consumption has a strong momentum and its potential has been continuously released.

In order to welcome the "May Day" holiday, in Xi 'an, Shaanxi Province, the 12th hour theme block of Chang 'an will launch a spring day limited scene, add 9 permanent performance shows every day,

and extend the business hours to 10 p.m. In Chengdu, Sichuan Province, Wuhou Temple Museum will hold an immersive cultural experience activity of "Tide Play Three Kingdoms Fireworks Brocade" in Jinli with the theme of "National style + Trendy".

In Xiamen, Fujian Province, activities such as a special performance of Gaojia Opera and a flash mob of Gezi Opera will allow visitors to experience the charm and charm of traditional opera up close.

Nowadays, from bustling traditional clothing experience stores, to crowded intangible cultural heritage markets, to popular cultural and creative stalls, excellent traditional Chinese cultural elements are widely integrated into various consumption scenes,

becoming a new engine to promote consumption growth, and injecting new vitality into the cultural and tourism market. This "May Day" holiday, young people can deeply feel the different experience brought by traditional culture in all aspects of "clothing, food, housing, travel, shopping and entertainment".

Industry experts have said that whether it is to explore the deep heritage of traditional culture, or feel the fashion charm of modern culture, this year's "May Day" holiday will present a wonderful cultural feast for tourists.

All localities should make full use of local characteristics and cultural heritage, build differentiated brands, and continue to stimulate new vitality of cultural tourism consumption.The "holiday economy" is full of heat to stimulate the new vitality of the consumer market

Go to Changsha, Hunan Province to go to an ancient Chinese style, enjoy the beauty of history and culture; Encounter "spring mountains and seas" in Dalian, Liaoning Province, and unlock many ways to see the sea;

Visit the intangible Heritage market in Kaifeng, Henan, and experience the local traditional characteristics... During the "May Day" small holiday, the holiday economy continued to heat up, and the cultural travel industry accelerated the release of new vitality of the consumer market, injecting impetus into the recovery of the national economy.

From the "snow and ice economy" to the "New Year economy", from the "flower appreciation economy" to the "holiday economy", the consumer market continues to release new potential, showing a positive trend of "can consume,

dare to consume, willing to consume". According to the latest data from the Ministry of Culture and Tourism, according to the results of the domestic tourism sample survey, in the first quarter of 2024,

the number of domestic tourists was 1.419 billion, an increase of 16.7%. Domestic tourists spent a total of 1.52 trillion yuan, an increase of 0.22 trillion yuan over the previous year, an increase of 17.0%, and China's cultural tourism market ushered in a "good start".

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