Korean fashion is so popular, but do you know why

A few years ago, a love of Korean fashion would have been labeled "Ha Korean"; Today, when Korean stars and Korean dramas have become our "necessities of life", Korean fashion culture is no longer a subsidiary of Europe, the United States and Japan, and Korean Style has gradually become mainstream. More designer brands frequently appear in the four major fashion weeks, the Korean fashion trend from simple or even not very clever, to the local fashion week outside the highlight of the increase, I am afraid that you can also feel the growth of this way. Now hear others say hello "Han" yo! Make no mistake, this is an affirmation of your style.

Why can't the Korean wind blow away?

Make "subtraction" for fashion and make it accessible

If the secret of Japanese fashion is complexity, Korean fashion is simplicity. Although Japanese Style style is unique, but gorgeous and accessible fashion, I am afraid we need. How can a hopeful sense of fashion not be welcomed by "dragging" the fashion thing down the pedestal and making clothes practically "wardrobe pieces" that everyone can control and own?

"Layering" is a characteristic of Japanese fashion, which also has a unique "weird aesthetic", while Korean fashion is simple and easy to learn.

Let Asians see what Europe and the United States are popular to wear on their own

If the popularity of Europe and the United States is the commanding heights of sh, then the rise of Korean fashion culture has illuminated the entire Asian fashion circle. Koreans have a thorough understanding of European and American fashion and can quickly assimilate it into what is most suitable for Asians. It is easy to understand and cheap, so that the distinctive personality label is posted all over the world. There is less and less fashion that is not suitable for Asian people, and we have Korean fashion culture to thank for this.

The overall outline is simple, and the thin silk scarf becomes an exquisite embellishment. For the popularity of Europe and the United States, South Koreans know how to "take the essence", and distinctive makeup and hair let them maintain their own style.

Korean celebrities and fashion ICONS support local brands

Koreans' support for local products is probably strong all over the world. From tech products to clothing, it's not hard to see their love for private labels. Moreover, local design brands are reasonable in price and unique in style, and it is also very possible for an accidental collision with a beloved idol. With the growth of k-pop and Internet celebrities throughout Asia, any brand has several spokespeople who can be called by name, and beautiful men and women all over the world are crazy for idols, but also fall in love with this affordable new fashion.

The everyday look of Korean celebrities is also an important part of their image, so they come across as well-dressed, not just occasionally stunning, and they are very supportive of local brands.

Korea has one of the easiest fashion textbooks to learn: dramas

Korean TV dramas have "cultivated" a lot of fashion idols. Their clothes in the dramas are very attractive, and they extend their style to everyday wear, and come out of the screen to become real fashion ICONS. These people are easy to learn "fashion textbooks".

Ko Joon Hee

Ko Joon-hee, who has been on the scene for 10 years, became famous across Asia last year for her short haircut in "She's Beautiful." This hot body, model debut, unique temperament of the small face female star, whether it is light sweet or urban modern style she can control, and will be interpreted a high cold sexy. She cut bob's hair into a super-short haircut, accessorized it with sophisticated makeup, and chose boyish clothes both on and off the show, including baseball uniforms and shirts. However, these clothes can show endless charm on Ko Jun-hee, high-waived skirts, trousers to reveal the full hips, with a shirt that opens to the shoulder to show the most bright white skin, and Ko Jun-hee also shaved short hair to match the unique style of choker... These refreshing fashion concept and the heat has not fallen style, still in the heat.

Favorite item: MA-1 jacket, off-the-shoulder shirt, choker, ankle boots, skinny jeans

Ko became a fashion icon last year with her stylized, imitable and imitable looks. No wonder she's so popular.

Ko Joon-hee, who used to have bob hair, is beautiful, but she is far less stylish than her current short hair.

Kong Hyo-jin

Speaking of the female lead in Korean dramas, first of all, young and then beautiful, but I did not expect that all conditions can be "ignored" in front of "will wear". Natural, comfortable, acting school is probably the biggest feeling that sister Kong gives people, in addition to cooperating with So Ji Sub, Jo in Sung, Kim Soo-hyun and a series of male gods, but also in the fashion circle has deep attains. Kong Xiaozhen, who is also a model, is simply too good to wear, and the long leg plus is to achieve almost zero error probability. The show's favorite T-shirt + jeans she looks ordinary, but wins in the details. In "The Sun of the Lord" played an alternative role, but because of the large hoodie, shirt, T-shirt and make people feel intimate; In "It doesn't matter, it's Love Ah", the personal fashion show is played to the extreme, and even floral dresses and pencil skirts can be interpreted as handsome feelings. In the play of sister Kong, you can find all the popular styles, and she is very good at mixing and matching Korean local clothes with big brands, pushBOTTUN, SJYP and so on are Kong's favorite local brands, and "Kong style mixing and matching method" has become a classic for young Koreans to emulate.

Favorite item: hoodie, slogan & Slogan T-shirt, sneakers, high-waisted bell bottoms

Park Shin-hye

The new drama "Doctors" only opened one episode, let the slimming success of Park Shin hye quickly dominated the hot search. As a "small Yin Boon" debut Park Shin hye, at the beginning of the Yin style fans under the huge pressure is not optimistic, a fat sister when she was a child, after fame, "slightly fat goddess" said she, through the day after tomorrow to "thin" on the hot search list. Park Xinhui in addition to love basic sports, dance, martial arts are her favorite, she has a good body to control a variety of styles naturally not under the words. Although the new play is very able to "play", but in private Park Xinhui only love some floral, lace style dresses, and often wear a variety of bow hair clips in activities, the character of the little girl is clearly revealed. On the international fashion stage, he is also favored by Lafayette and is the "front row" of Chanel's show. Among the local designer brands, Park Shin-hye and Jain Song have a good personal relationship, and in addition to a wonderful interpretation in Pinocchio, the platform for new products has never fallen.

Favorite items: shirt dress, floral dress, lace piece, high heels

Park Shin-hye and Korean blogger Irene Kim on the CHANEL runway during the 2016 Fall/Winter Paris Fashion Week

Park Shin-hye has the unique affinity of South Korean actresses.

Jun Ji-Hyun

A "star you" held red fresh meat Jin Xiuxian, also achieved QuanZhixian's "big woman style". At that time, a large wave of girls shouted: This careless female nerve is me! In fact, their subtext is: beautiful and funny and dress up is me! Jun Ji-hyun's ability to dress has been known since his early years, when he was discovered as a model in high school (a model again, showing how important leg length is), and he was a magazine cover model since his debut. Quan Zhixian from "savage girlfriend" to "Daisies" to "Assassination" are beautiful and handsome style, "Star you" in the thousand song Yi style of the flamboyant style has become the target of Asian women sought after, big trench coat, wide cape, shrug leather coat these not good to wear the window single products are sought after under Quan Zhixian's interpretation. The play is not big names do not wear QuanZhixian, but privately with local designers, styists go very close, QuanZhixian husband's grandmother is a well-known fashion designer lee yong hee, mother-in-law is also a designer, can effortlessly be recognized by her husband's family, visible all sister's own charm is extraordinary.

Favorite item: biker leather jacket, cape, slip dress, pointy heels, wide-leg pants

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