Deepen brand influence unlock new "traffic password"


From April 16 to 20, the 17th China Nut and Fruit Dry Food Exhibition and Gathering Conference was held in Hefei, Anhui province. Jinghai District, represented by Tianjin Yuecheng Food Co., LTD.,

40 roasted goods enterprises and machinery and equipment enterprises were invited to participate in the exhibition to publicize and promote the new achievements, new images and new style of the roasted goods industry in Jinghai.

"In order to expand the influence of 'Wang Kou fried goods', we made leaflets to distribute in the enterprise booth and the main channel, and placed the theme of' Wang Kou fried goods' in the booth of Wang Kou enterprises, especially in the core position of the entire exhibition placed a number of large exhibition boards." Wang Kou town deputy mayor Liu Wentao said.

In part of the exhibition area of Hall 2, 5, 6 and 7 of the Products Exhibition area of Hefei Binhu International Convention and Exhibition Center, 40 exhibitors from Wangkou Town made a wonderful appearance and were highly sought after.

Many consumers who come to admire the taste of "Wang Kou fried goods" are full of praise, and they agree that it is fragrant, crisp, crisp, and they want to eat it, and they can't stop.

This exhibition, Tianjin Yuecheng Food Co., Ltd. brought 17 varieties of caramelized melon seeds, red date seeds, peeled melon seeds, etc. On the first day of the exhibition, the company harvested more than 200 intended customers,

and there were more than 30 customers. Tianjin tide brand Food Co., LTD., the raw materials of Barsana, pistachio are overseas direct sourcing, first-hand supply, and the processed products are low sugar and low salt green health food, the exhibition brought unexpected effects to the enterprise, there are many foreign friends made a special trip, and finally reached a lot of agreements and orders...

China Nut and fruit food Exhibition since its inception in 2006, through the industry's 17 years of cultivation and innovation, has so far developed into the country and the world's largest,

the most exhibitors, the highest turnover, the most influential nut and fruit industry professional brand exhibition, and as a representative of "North fried goods", "Wang Kou roasted goods" in the national nut roasted goods industry occupy a place.

"We have a cooperative relationship with many manufacturers in Wangkou Town, over the years, the quality of nut stir-fry in Wangkou is getting better and better, its raw materials, taste, and appearance are constantly improving and sublimating,

and the evaluation of 'Wangkou stir-fry' in various markets across the country is also getting higher and higher, hoping that 'Wangkou stir-fry' has more new products to show in front of consumers." Changsha, Hunan province, Gaoqiao market dealer Yu Jinzhi told reporters.

According to statistics, this year, the exhibitors in Wangkou Town showed a doubling growth trend compared with last year, more than 10,000 professional visitors to visit the booth, and more than 3,000 intended partners were reached.

Deepen brand influence unlock new "traffic password"

Industrial prosperity is the primary task of rural revitalization. After years of innovative development, the scale of production and operation of "Wang Kou fried goods" has gradually grown,

the market coverage has gradually expanded, the industrial agglomeration effect has gradually increased, and the pulling ability of regional economic development has jumped year by year.

Unlimited potential and great endurance. With the change of the global environment and the continuous evolution of the market, "Wang Kou fried goods" stands at a new starting point, looking forward to a bright future of sustainable development, and 34,000 Wang Kou people are drawing a new picture of rural revitalization with ingenuity.

From energy saving and emission reduction to recycling, to achieve the harmonious coexistence of the environment, society and economy, they practice the green concept in every link of production,

constantly explore and open up ideas, accelerate the upgrading of process equipment, and lead the high-quality development of the industry. Focusing on the positioning of "characteristic industry + e-commerce" and "open platform + cross-border e-commerce",

we carried out activities such as live broadcast of special events with goods, anchor pilot broadcasts, and series of short videos to further promote the brand influence of "Wang Kou fried goods".

The government takes the stage and the enterprises play the opera. The frying town has floated up the frying incense, and "Wang Kou frying" will create more possibilities. Zhang Mintong, secretary of the Party Committee of Wangkou Town,

Jinghai District, said that Wangkou Town will invest in business, through exhibitions, consultation, exchanges, research, training and other ways, committed to developing new products to adapt to changes in market demand,

expand the market for enterprises, increase orders, and constantly enhance brand value. At the same time, strengthen the docking and cooperation with electric commodity brands,

effectively extend the industrial chain, so that "Wang Kou fried goods" continue to stir up new heat in the fried goods "lake", so that the fragrant "North fried goods" continue to write business legends.

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