The MICHAEL KORS COLLECTION Spring/Summer 2023 fashion show was held in Manhattan's West Village neighborhood.
"Urban Resort" is the theme of the new season, and the setting of the show combines the sleek state of the modern city with the relaxed greenery of the resort, paying tribute to the harmonious beauty of the city and nature.
The runway extends all the way to 10th Avenue - and those outside the show can also watch the show through the large screen of floor-to-ceiling Windows on 10th Avenue.
Mr. Michael Kors said that Urban Resort wants to convey the perfect combination of city and nature, not only highlighting the luxury of urban life and the elegance of modern steps, but also full of leisurely charm like a holiday resort.
MICHAEL KORS spokesmen and celebrity friends from all over the world gathered at the big show in New York to meet the global audience through live connection.
In particular, Anne Hathaway and Anna Wintour appeared together in the front row of the show, and the ponytail instantly reminded the whole Internet of the 2007 phenomenon film "The Devil Wears Prada."
Before the start of the big show, the Shanghai "branch venue" also launched a special event - the first offline activity after the launch of MICHAEL KORS 'new Logo Empire Logo was held here.The name "Empire", taken from New York State's nickname "The Empire State", is also not reminiscent of the city's most famous landmark - the Empire State Building.
As a representative of art Deco architecture, the Empire State Building is the ultimate expression of simple modern and retro luxury, which coincides with the fashion attitude of MICHAEL KORS.
You can see the Empire Logo through the sharp lines and high-grade gold texture, the brand's tribute to this classic American cultural symbol.
The simultaneous launch of the Parker series is also a highlight of this event. The PARKER BAR area set up on site is decorated with a dazzling gold color, echoing the bustling modern city of New York.
The fall/winter collection of MICHAEL Michael Kors is particularly eye-catching, but even more fascinating are the stylish handbags decorated with metal latches of the Empire Logo.
The bright golden Empire Logo was enlarged and turned into an art installation decorating the space, such as frames and chain links, attracting the stars in attendance to "punch in" and take photos.
These eye-catching Empire Logo handbags, metallic heels and other brand new styles are not only worn by celebrity guests, but also on the big screen - the live 2022 Fall series advertising short film is depicting the city vacation experience of the new generation of Jet Setter:
Set in London, the film follows Bella Hadid and Alton Mason as they wander through the city for the wrong handbag.
They are constantly changing their means of transportation, yachts, motorcycles, sports cars, private jets...
With the change of travel mode, the Hamilton handbag also shows a variety of ways to carry, can be carried, can be shouldered.
MICHAEL KORS design, in the simple and luxurious appearance without losing the practical commute, so that modern men and women can be stylish and confident in any occasion.
Through the lens of director and cinematographer Matt Baron, the stunning scenery of London and the relaxed lifestyle that Jet Setter loves.
Chinese supermodel He Cong also appeared in the advertising blockbuster, enjoying the interpretation of this season's casual and refined Jet Set attitude.
"I want to celebrate the fact that we can finally go on a new journey."
New York, London, Shanghai... You never know where you're going to be next.
The Jet Set spirit is rooted in the MICHAEL KORS brand DNA.
In New York, start a city vacation, but New York is the eternal inspiration of MICHAEL KORS.
During the pre-show Q&A session, Michael Kors revealed his ideal city resort: "What better place to go than New York? There's a harbor, an oasis, and everything you could want!"
MICHAEL KORS has indeed built a dream oasis in the middle of a high-rise in the city.
MICHAEL KORS COLLECTION 2023 Spring and summer show in the middle of the city, build a dream oasis.